STRATEGY

Big Picture Marketing works with your in-house marketing team, developing your communications strategy, ensuring your branding is consistent across internal and external platforms and creating content for your email, website, social media and printed materials. Already have a marketing team but need some assistance getting it all done? I’ll provide support to help fill in any gaps and work with you to brainstorm new content to increase your brand awareness and grow your audience.

Starting from scratch or looking to refresh your strategy? Together, we’ll build a sustainable marketing plan that starts with your goals, budget and staff capacity. Then I’ll outline the top ways you can get the most for your marketing dollar. And last, I’ll create your website, email templates, social media posts and print pieces for a successful launch. You have the option of keeping me on board for ongoing content management or I’m happy to train your staff on the tools and tactics that work best for you.

CONTENT DEVELOPMENT

Need a new layout for your annual report? I’ve got you covered. Looking for new ways to tell your story to keep your audience engaged? I’ll create content for your marketing channels or managing existing marketing efforts that you haven't had time to flesh out.